There are many things that go into driving traffic to your blog, but the most important factor is creating great content that people actually want to read. If you don’t have the right kind of content, it won’t matter how much time and effort you put into your blog – you’ll never see a big traffic surge.

The first step to getting visitors to your blog is to learn about your audience. This includes finding out who they are, what questions they have and how they prefer to be communicated with online. Then you can create a blog that offers the answers to these questions.

Start by using keyword research tools to find relevant keywords and topics to write about that will help you reach your target audience with ease. This is especially important for small business owners, as they don’t have a large budget to invest in paid advertising and still need to drive high-quality leads.

Another way to drive traffic to your blog is by guest posting for other blogs in your niche. These posts are a great way to get links back to your own website and generate high-quality SEO traffic.

When you’re looking for a good place to guest post, look for a blog with a high-quality domain name and a large following. The bigger their social media presence, the more likely it is that they’ll share your post to their own followers and drive traffic back to your website.

Whenever you do find a blogger who fits your niche and brand, contact them to ask if they’re interested in writing a guest post for your site. This is a great way to grow your email list and drive traffic back to your blog in the process.

Use free resources to promote your blog

Offering resources to your audience is a great way to build trust and credibility with them, which can lead to traffic. It’s also a great way to build a community around your blog. For example, if you offer a free template on how to write blog posts that get published in popular magazines and newspapers, people are more likely to come to your blog for tips and advice on what to include in their own articles.

Once you have a list of potential readers, email them with a link to your blog and invite them to sign up for your newsletter. Then, you can send them weekly or monthly emails featuring your latest blog content to keep them coming back.

Try to make sure you’re sending your newsletters out at the same times and days that your posts are being posted on your blog, so that they will be most visible online. This is a bit of a pain to do, but it’s one of the best ways to ensure you’re getting the most traffic possible to your blog.

If you’re a beginner to the blogging game, there are a number of great wordpress plugins that can help you out with on-page SEO. These plugins make it easy to set up your URL slugs, write SEO-optimized meta descriptions and more.