If you want to get visitors to your blog, you need to be able to attract the right kinds of traffic. It’s important to know your audience so that you can create content that will resonate with them and give you the best chance of converting them into loyal brand enthusiasts.

Here are some of the best ways to drive traffic to your blog:

Social Media – Share Your Content In The Right Platforms
It’s no secret that social media is one of the most popular forms of online activity. With over 82% of the US population actively using at least one social network, it’s a powerful marketing channel that can help you bring in a whole new set of brand enthusiasts for your blog to attract.

Once you’ve identified the right platforms for your niche, promote your blog posts on them to your existing followers. Consider using a tool like Quuu Promote that allows you to target your tweets by specific hashtags and existing users to get more bang for your buck when it comes to driving traffic to your blog.

Email Marketing – Create a List of Your Ideal Readers

Once you have an idea of your perfect reader, it’s time to start attracting them to your blog with a personalized email marketing strategy. Make sure you’re targeting them based on how they opted-in and what kind of offers you can offer them to get them to subscribe to your newsletter and return to your blog regularly.

Guest Blogging – Create Share-Worthy Content

Another great way to get traffic to your blog is to write for other blogs in your niche. This is a powerful way to generate backlinks and referral traffic that can ultimately increase your rankings on search engines.

You can also use guest blogging as a way to connect with influencers in your niche and build a reputation for yourself as an authority on your topic. The key is to choose a blog that aligns with your goals and values and reach out to them with an offer that will add value to their blog.

Podcasting – Feature Your Content In The Right Places

Another way to get more exposure for your blog is by appearing on the right podcasts in your niche. Look for shows that have a strong audience and try to get an interview on a show where you can be featured as a special guest or expert.

LinkedIn – Post Creative Article Ideas That Your Network Will Love

LinkedIn is a social networking site that’s growing by the day and can be an extremely effective marketing channel for your blog. It’s especially helpful to write link-free long-form posts that hit their algorithm just right and can get a lot of engagement from your network.

Virtual Summits – Host Live Events With Other Influencers In Your Niche

Hosting an interactive virtual event where you can chat to other influencers in your industry is a great way to generate new leads, build trust and ultimately drive more traffic to your blog. This can be a huge time commitment but it’s well worth the effort if you’re serious about building an audience and getting more exposure for your blog.