When you’re just getting started in blogging, more traffic may seem like your goal – but what matters is attracting targeted and engaged visitors. And that’s exactly what the tactics and strategies outlined in this article will help you do.

1. Create Standout Content

It’s no secret that creating high-quality content is one of the best ways to get more traffic for your blog – especially when it’s unique and provides valuable information that others don’t already have. To do this, you’ll need to find out what people are searching for on Google and then craft your blog posts around those keywords – using tools such as Semrush or Ahrefs to uncover keyword opportunities. You’ll also want to nail your on-page SEO by ensuring that the relevant keyword is present throughout your post, and that it’s featured in the title, header, body and metadata.

2. Nail Your On-Page SEO

This is arguably the most important thing you can do to drive more traffic to your blog – it will ensure that Google notices and rewards your content. To do this, you’ll need a solid understanding of SEO basics (like what keywords to target), as well as how to optimize your site for speed and mobile usability.

3. Leverage Social Media

Social media is an incredibly powerful platform for driving traffic to your blog – provided you know how to do it right. That means building a strong following and regularly sharing your content with the right audience.

4. Focus on Link Building

Although backlinks are no longer one of the top 3 ranking factors, they still play an important role when it comes to driving traffic to your blog. To do this, you’ll need an understanding of the right linking strategies and how to build links in a natural way that won’t be penalized by search engines.

5. Become a Guest Speaker

Being a guest speaker on webinars, podcasts and digital conferences is an excellent way to get more traffic to your blog. It’s a great way to promote your content to a highly-targeted audience, and can be particularly effective for new blogs looking to establish themselves as authorities in their niche.

6. Do it the Right Way on Quora and Reddit

This is a bit of a tricky one, but can be a fantastic source of traffic if you do it correctly. It’s essential to find a question that relates to your topic, then answer the question in a thorough and helpful way without overtly plugging your blog. You can then include a link to your blog post in the comment, as a resource for anyone who wants to learn more about the topic.

It’s also worth taking the time to read through the existing comments on your post, and reply to any that aren’t spammy or off-topic. This will help you to connect with your community and show that you’re a genuine and thoughtful blogger. This will go a long way towards encouraging people to stick around and subscribe.