Many lifters think of this exercise as a “finishing” movement rather than as a mass builder—but I totally disagree. Two of the best ways to cause microtears within muscle fibers (which then need to be repaired bigger and stronger) are through a deep stretch and an intense peak contraction, which the pec deck provides on every rep! Make sure to keep the elbows up and in line with the hands throughout the set in order to maximize pectoral activation. 
I do not intend to say that we shouldn’t be influencing “default” perspectives–doing that is how we push forward improvements–but I do firmly believe that the creators of these page builders have a responsibility to be very careful. Unfortunately these themes, and the associated page builders, are not particularly known for incredibly high quality products or for actively participating in development of WordPress itself. This is not typically a direct concern for non-power users, but it does greatly affect them when these products result in problems with other WordPress products.
When Facebook first launched News Feed back in 2006, the algorithm was pretty basic. Different post formats were assigned different point values -- so a post with just text might be worth one point, while a post with a link in it might be worth two points, and so on. By multiplying the post format point value by the number of people interacting with a given post, Facebook could generate a ranking system for determining the order in which posts would appear.
Search engine optimisation is tricky for any business, but you’ve got a real challenge on your hands as a startup. You need to make an impact fast, get things moving and start building traction before those limited funds run out. Which is probably why a lot of startups take shortcuts with SEO, hoping to cut a few corners and speed their way to search ranking glory.

I am a newbie and bought a theme from themeforest May 2017. I was happy that it was so easy with help of a page builder (“Visual Composer”) to create a really nice-looking page without touching CSS. Visual Composer has so many cool futures – on one site it gives you lots of options but on the other site, if you are not aware of how this will affect your page speed, it could cause disappointment like in my case as beginner: At the end I payed for it with a low performance webpage fighting to find a solution. Visual composer uses lots and lots of code, so I suppose this could lead to a slower webpage combined with the enthusiasm to use all this special futures and not thinking about the consequences.

Once we get past the interface problems with adding elements, the builder itself works quite well. Adding new elements is pretty smooth and editing existing ones works nicely. There were some occasional quirks that caused issues, however. For example, I added a text field and then tried to split it into two columns. When doing this, the column controls went underneath the text element below it, making the column controls inaccessible.


I am a newbie and bought a theme from themeforest May 2017. I was happy that it was so easy with help of a page builder (“Visual Composer”) to create a really nice-looking page without touching CSS. Visual Composer has so many cool futures – on one site it gives you lots of options but on the other site, if you are not aware of how this will affect your page speed, it could cause disappointment like in my case as beginner: At the end I payed for it with a low performance webpage fighting to find a solution. Visual composer uses lots and lots of code, so I suppose this could lead to a slower webpage combined with the enthusiasm to use all this special futures and not thinking about the consequences.

See all the JavaScript? That’s not supposed to be there. That JavaScript is the result of the [pw_map] shortcode, which you can see in the screenshots above. Switching from the builder to the standard editor preserved the content but instead of keeping the shortcode as it should, it rendered the shortcode and then saved the output. That means my shortcode is gone, poof, vanished. I cannot edit it or adjust the parameters of the shortcode anymore because the shortcode isn’t there, just the HTML of the shortcode is.
Before finishing this review post, Theme Fusion reached out to me to let me know that they are actively working on a new version of Avada and also a new version of the Fusion Builder plugin and, reportedly, the new version is actually theme agnostic. I was also provided with a copy of the new versions but some technical issues prevented me from fully testing them so I cannot say how substantial the improvements are, but it is something watch out for if you are an Avada customer or interested in Fusion Builder.

At the end, I’m not entirely certain how I feel about Conductor. I do really enjoy their approach with a Customizer-like interface (similar to the Tailor builder above) and they have provided a feature that very few other builders have: complete control of the page instead of just the content area. This level of control does at times make Conductor more difficult to use because it means the site editor has to build everything, instead of just the content area. For some site editors, this will be a hurdle, but for others it will be a huge win.
In reviewing these plugins, it would be very easy to fall into a rabbit hole and spend hours upon hours setting up test sites and building sample page layouts. It may seem counter-productive to review page builders and not test building extensive layouts, but I really wanted to cover the basics and identify each plugin that suffered from or caused some of the common compatibility issues we see.
One of the great things about Beaver Builder is how well it retains content when switching the page builder off or deactivating the plugin. Retaining content is incredibly important for a good user experience. Imagine the anguish it could cause if a user was to construct an extensive page, decide to use a different builder, and then discovered that all of the content placed within the builder was lost completely when it was switched off.
As the years rolled on, the News Feed algorithm evolved to factor in the recency of posts, as well as the relationship between the person doing the posting and the person interacting with said post. This iteration of the algorithm was known as EdgeRank. But in 2011, Facebook abandoned EdgeRank for a more complex algorithm that incorporates machine learning.
All page builders should strive to retain as much standard behavior as possible. Unfortunately, Thrive Visual Editor fails badly here, which is really too bad because if they had avoided the complete content lock-in, this would be one of the best page builders available. Unlike nearly all of the other page builders, Thrive Visual Editor does not suffer from a single common conflict that I could find, but the content lock-in is dangerous. For that reason alone, I would avoid using the plugin.
See all the JavaScript? That’s not supposed to be there. That JavaScript is the result of the [pw_map] shortcode, which you can see in the screenshots above. Switching from the builder to the standard editor preserved the content but instead of keeping the shortcode as it should, it rendered the shortcode and then saved the output. That means my shortcode is gone, poof, vanished. I cannot edit it or adjust the parameters of the shortcode anymore because the shortcode isn’t there, just the HTML of the shortcode is.

Second, I found that a large number of the builder elements, such as contact forms, are not retained when the plugin is deactivated. This is because Beaver Builder includes its own proprietary contact forms, testimonial blocks, subscribe forms, image sliders, and many other content types. While it makes perfect sense to include these, it is important that users be aware of how they will be locked into using Beaver Builder once opting to add these kind of elements to their pages. This is where the separation between layout building and content creation becomes very blurry.
                   These are the main body of your M.A.S.S. They are the inner works where you'll be attaching and assembling parts of armors onto. After selecting your frame, you will then attach 'Armors' which are parts that will be attached onto a M.A.S.S. frame to cover them up. You are free to change each parts to suit your liking and create a customized look for your M.A.S.S.
Absolutely nothing (other than the scale of the challenge). Google doesn’t care whether you’re a startup, a major financial institution or the smallest online retailer – all it cares about is connecting people with the most relevant content for each search query. The SEO requirements for a startup are exactly the same as the world’s biggest brands and search engines want to see the same things from you as any other kind of business.
Because of the position of the elbows (pulled back by the ears), overhead extension exercises recruit the long head of the triceps (which is also the one with the greatest mass), which is precisely why I always include some form of them in my upper- arm workouts. However, when performed with a cable rather than a barbell or dumbbell, you will get not only a great stretch but also an equally strong peak contraction—creating an even strong anabolic response.
To boost organic traffic, business owners must create noteworthy content that will grab the attention of webmasters and influencers. It means that when creating content on a specific topic, it should be the best piece ever created. Creating a good content will immediately boost the organic traffic. Also, it is beneficial in getting tons of social shares.

One of the most significant changes to Google’s algorithm over the years has been how it uses keywords to match relevant content to queries. The days of simply matching search terms to the keywords on your page are behind us, and Google’s machine learning algorithms are able to match the topical relevance of your content to the contextual meaning behind user searches.


I’m currently working on a new design and decided to revisit Envato’s ThemeForest for a WordPres theme… all of the “top themes” honestly look the same to me, especially Avada. Don’t even get me talking about what should constitute a “healthcare theme” website. What before was a simple tweak of HTML + CSS is now a “shortcode” wonderland/wasteland. Based on this article, I reviewed some of the options and am using PootlePress (which I never had heard about until now).


There are far better ways of creating massive sites on the fly than spinning. I'd recommend some stealthy ad-lib content over spinning. The reason I say this is you're going to be far better off with correct grammar and similar sentences with some data and a few adjectives ad-libbed in than trying to full blown spin entire sentences or paragraphs. There's going to come a time if it's not already here when massive grammar and syntax issues stops you from ranking.
One of the most significant changes to Google’s algorithm over the years has been how it uses keywords to match relevant content to queries. The days of simply matching search terms to the keywords on your page are behind us, and Google’s machine learning algorithms are able to match the topical relevance of your content to the contextual meaning behind user searches.
Tyler, this article has blown me away and made me totally rethink our marketing strategy. We’re targeting a similar market (military recruitment) and was wondering if you could elaborate on your outreach to colleges (press release template, visual badge, instructions on how to promote and publicize the achievement). Thanks again for this amazing resource.

If you're not already doing so, start broadcasting on Facebook Live. Users spend 3X more time watching live broadcasts than traditional videos on the platform, so start experimenting with live content if you're concerned about your organic reach. Advertise what you're doing on different platforms to generate buzz, broadcast for several minutes (at least) to help your broadcast get surfaced in the News Feed, and share authentic, behind-the-scenes content to attract and interest your viewers.
Mobile traffic: In the Groupon experiment mentioned above, Groupon found that both browser and device matter in web analytics’ ability to track organic traffic. Although desktops using common browsers saw a smaller impact from the test (10-20 percent), mobile devices saw a 50 percent drop in direct traffic when the site was de-indexed. In short, as mobile users grow, we are likely to see direct traffic rise even more from organic search traffic.
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